Top Podcast Hosting Companies by Episode Share (July 2023)

This is an archived version, the current version is here.

One of the ways to measure the health of the current podcast ecosystem is to measure the number of new episodes published in a given period.

We look at every single new podcast episode published (about 1.7 million in July 2023, down 7.2% from last month) and identify which podcast hosting company it belongs to.

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We use the actual media file url (ignoring any non-host tracking redirects) to identify the host. It is not based on the feed url domain, which can often undercount hosts that offer custom domains.

In cases where a retail podcast host uses another podcast host to serve the audio, we credit the first host. In cases where a podcast migrates from one host to new host, we credit the new host. In general, the intent is to identify the podcast host the podcaster would say they are dealing with.

We were not able to identify a known host for 6.48% of the new episodes found in July.

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There are many market share numbers floating around out there for the various podcast hosting companies, but it’s often difficult to compare apples to apples - especially when considering inactive shows. Looking at only new episodes is one fairly objective way to compare each platform, at least by sheer amount of new output.

First, a quick chart of the top podcast hosting companies over time, based on share of new episodes every month.

And finally, a ranking of podcast hosters ordered by new episodes published during the month of July 2023.

A rounded percentage of episode share is also included if at least 1%.

  1. Spotify for Podcasters 20.1%
  2. Buzzsprout 8.9%
  3. Spreaker 6.4%
  4. Omny Studio 5.6%
  5. Megaphone 4.7%
  6. Libsyn 4.4%
  7. Podbean 3.9%
  8. Soundcloud 3.5%
  9. RSS.com 2.1%
  10. Acast 1.9%
  11. Triton Digital 1.9%
  12. iVoox 1.8%
  13. Simplecast 1.5%
  14. Transistor 1.4%
  15. Captivate 1.3%
  16. Audioboom
  17. RedCircle
  18. Podigee
  19. Blubrry
  20. Amazon S3
  21. Audiostart
  22. Ximalaya
  23. SoundOn
  24. Google Cloud
  25. Squarespace
  26. Akamai CDN
  27. Podomatic
  28. SermonAudio
  29. Futuri Media
  30. Castos
  31. Ausha
  32. StreamGuys
  33. ART19
  34. Voice of America English News
  35. Subsplash
  36. iono.fm
  37. mave
  38. Enacast
  39. Octopus
  40. NPR
  41. Audiomeans
  42. Deutschlandradio
  43. RTVE
  44. Amazon CloudFront
  45. Radio France Internationale
  46. Substack
  47. Castbox
  48. stand.fm
  49. Radio Free Europe and Radio Liberty
  50. Sveriges Radio
  51. NRJ-Group
  52. Cesky rozhlas
  53. Hubhopper
  54. podcaster.de
  55. Kajabi
  56. BBC
  57. Internet Archive
  58. WideOrbit
  59. Blog Talk Radio
  60. Radiotalk
  61. hearthis.at
  62. Kabbalah Media
  63. Atresmedia
  64. Sermon.net
  65. Sharpstream
  66. Wasabi Cloud Storage
  67. Adventist World Radio
  68. PodServe.fm
  69. Podcast.co
  70. OnePlace.com
  71. Fireside
  72. COPE
  73. RTÉ Radio
  74. Europe 1
  75. Seoul Broadcasting System
  76. Sochcast
  77. LetsCast.fm
  78. Zencastr
  79. Church Plant Media
  80. Jewish Podcasts
  81. Vatican News
  82. LIVEBOX
  83. Westdeutscher Rundfunk
  84. Rackspace Storage
  85. Feedpress
  86. SRF
  87. RTP
  88. SoundStack
  89. ListenBox
  90. Radio Taiwan International
  91. RTHK
  92. PodPoint
  93. Pinecast
  94. Small Universe
  95. Canstream Internet Radio
  96. the Cloud Network
  97. Podcastics
  98. WordPress
  99. Radio Télévision Suisse
  100. Österreichischer Rundfunk
  101. Podspace
  102. RNC Media
  103. Seesaa
  104. Springcast
  105. Shortcast Club
  106. MBC TV
  107. Zee News
  108. NHK
  109. Eesti Rahvusringhääling
  110. bCast
  111. Podcastbude
  112. CBS Radio News
  113. Congregate
  114. Nederlandse Publieke Omroep
  115. Bayerischer Rundfunk
  116. Korean Broadcasting System
  117. Controradio
  118. Radio Free Asia
  119. podcasts.com
  120. lizhi.fm
  121. Faithlife Sermons
  122. DigitalOcean Spaces
  123. Radiotelevizija Slovenija
  124. Julep Hosting
  125. SoundCast
  126. PRX
  127. mediastream
  128. LSM.lv
  129. RCF
  130. 729ly.net
  131. Microsoft Azure Blob Storage
  132. podCloud
  133. Nox Solutions
  134. Radio Nacional Argentina
  135. CCMA
  136. Podetize
  137. Nucleus
  138. Podster.fm
  139. Flumotion
  140. All India Radio
  141. Zencast
  142. YUTorah Online
  143. Play.ht
  144. CHGA
  145. Radio Popolare
  146. Belgischer Rundfunk
  147. Dropbox
  148. Il Sole 24 Ore
  149. Monte Carlo Doualiya
  150. RMF FM
  151. msk.ru
  152. Daily Audio Bible
  153. Alitu
  154. NRK (Norwegian Broadcasting Corporation)
  155. Talkshoe
  156. 95bFM
  157. Muslim Central
  158. Securenet Systems
  159. Civic Media
  160. Radio FRO
  161. Lightcast
  162. WNYC
  163. Whooshkaa
  164. (all other known hosts)
  165. Aragon Radio CARTV
  166. Radio France
  167. Kerkdienst Gemist
  168. BoxCast
  169. VoiceAmerica
  170. Backblaze B2 Cloud Storage
  171. Ràdio Ciutat de Tarragona
  172. RFI România
  173. Studeo
  174. TeleMadrid
  175. Red Basset
  176. Hello Audio
  177. Wistia
  178. Radio Martí
  179. Podcastle
  180. This Is Distorted
  181. Sonicbowl
  182. Radio New Zealand
  183. Bundesverband Freier Radios
  184. ChristianWorldMedia.com
  185. Barstool Sports
  186. American Public Media
  187. Google Video
  188. JustCast
  189. Cast
  190. Zeno Media
  191. DR
  192. CanalSur
  193. Audion
  194. Radio Maria
  195. WavPub
  196. Dropwave
  197. Podle
  198. LiveWriters
  199. Dee Jay
  200. Djpod
  201. JW Player
  202. LightSource
  203. stationista
  204. CoHost
  205. DAR.fm
  206. PodOps
  207. TwentyThree
  208. podkast.no
  209. Podeo
  210. Soundwise
  211. Adori Labs
  212. Fusebox
  213. LightSource
  214. Linode Object Storage
  215. Discerning Hearts
  216. Radio de la Paix
  217. Fans.fm
  218. Typlog
  219. Casted
  220. podseed
  221. Voxnest
  222. CHYZ 94.3
  223. Podcast Your Sermons
  224. PitPa
  225. BackdoorPodcasts
  226. Vodio
  227. Callin
  228. TWiT
  229. The Washington Post
  230. Podbbang
  231. Cuonda
  232. Nobex Partners
  233. AudioVerse
  234. CacheFly CDN
  235. Megafono
  236. Afripods

Analysis by John Spurlock

Thanks to the Podcast Index for crawling every podcast, and giving us a signal of when to check for new episodes.

And thanks to the Open Podcast Analytics Working Group for maintaining a list of media url patterns. We’ve incorporated these patterns along with some of our own to come up with the host identification and metadata for this ranking.

Updated 2023-08-01, with data for the month of July 2023. Still ex Radio France.

Updated 2023-07-01, with data for the month of June 2023. Still ex Radio France.

Updated 2023-06-01, with data for the month of May 2023. Still ex Radio France.

Updated 2023-05-01, with data for the month of April 2023. Still ex Radio France.

Updated 2023-04-01, with data for the month of March 2023. Still ex Radio France.

Updated 2023-03-01, with data for the month of February 2023. Still ex Radio France.

Updated 2023-02-01, with data for the month of January 2023. Still ex Radio France.

Updated 2023-01-01, with data for the month of December 2022. Still ex Radio France.

Updated 2022-12-01, with data for the month of November 2022. Still ex Radio France.

Updated 2022-11-01, with data for the month of October 2022. Still ex Radio France.

Updated 2022-10-02, with data for the month of September 2022. Removed Radio France from the universe this month due to many of the same episodes appearing in multiple feeds but with different urls. We try to make sure in cases like this that we are not underrepresenting everyone else until we can ensure duplicates are properly represented.

Updated 2022-09-01, with data for the month of August 2022.

Updated 2022-08-01, with data for the month of July 2022. Updated share pct calculation denominator to all new episodes, not just new episodes with known host entities. As part of this, also now reporting the pct of new episodes with unknown hosts.

Updated 2022-07-01, with data for the month of June 2022.

Updated 2022-06-01, with data for the month of May 2022.

Updated 2022-05-01, with data for the month of April 2022.

Updated 2022-04-05, RSS Podcasting is now known as RSS.com.

Updated 2022-04-02, with data for the month of March 2022 and a new graph. Removed dynamic/aggregate search feeds that don’t represent shows, which signifcantly lowered the episode share ranking for Internet Archive, SermonAudio, and PromoDJ.

Updated 2022-03-01, with data for the month of February 2022.

Updated 2022-02-01, with data for the month of January 2022.

Updated 2022-01-10, was missing data for December 31, now fixed.

Updated 2022-01-02, with data for the month of December 2021. Now filtering out episodes with the same media file url across multiple feeds (e.g. in aggregate category feeds), and filtered out dynamic search feeds from archive.org (they do not represent “shows” for any meaningful definition of the term). Universe shrank by 10.6% with these new filters. After that, December’s universe was still 6.8% smaller than November’s, presumably due to the holiday season.

Updated 2021-12-02, with data for the month of November 2021.

Updated 2021-11-11, tweaked the host identification algorithm: in cases where one known host performs a temporary redirect (302, 307) to another known host as part of a single request chain, we credit the redirecting host, not the target. For permanent redirects (301), we credit the target.

Updated 2021-11-11, added a new footer link to last month’s version.

Updated 2021-11-10, with data for the month of October 2021.

Updated 2021-10-09, to clarify the universe and identification scheme, added an overall episode count, and replaced short domains with hosting company names.

Previous versions:

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